100 days return policy

100 days return policy

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Find the perfect bra designed for a bigger bust

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100-day return policy

Personal Customer Service

100-wash guarantee

Lace Charm red set

Soft lace with real support 

The bra you never want to take off

Fauna underwired champagne set

A padded bra with elegant design
and a perfect fit

Swedish lingerie expertise since 1957.

Nearly 70 years perfecting comfort and fit.

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Our most popular bra collections

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Underwired bras
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Non-wired bras
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Cotton bras

100 Washings Warranty

The most sustainable bra is one that you can wear for a really long time. When you buy a quality bra, you make a good and very important investment that will last for a long time to come. All our bras have been tested to withstand at least 100 washes without losing function. If it doesn’t live up to your requirements, you’ll receive a new product.

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Our favourite bras this month

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Get the cheapest for free

Buy 4 panties, pay for 3!

Only valid on regular prices

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Everything you need to know about bras - tips & tricks that make all the difference

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